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What Is Salt?

Salt is a combination of water-soluble minerals.

Evaporate one ton of sea water, and all that remains will be 35 kg of salt.

What Is a Mineral?

Pure substances that cannot be broken down into simpler substances are called element-minerals. These crystalline structured inorganic substances are naturally occurring. When two or more elements are combined in definite proportions, they form a compound (for example if one oxygen atom is combined with two hydrogen atoms, the outcome will be water). Compounds that are water-soluble form salt when they are evaporated.

Experts indicate that 84 of the total 96 natural elements in the periodic table are water-soluble.


Our body acquires the minerals essential to subsist in form of nutrients.


What Is Himalayan Salt? How Did Himalayan Salt Occur?

The Himalayan mountains have formed as a result of the collision between the Indian Plate and Eurasian Plate 250-300 million years ago. Throughout hundreds of millions of years of intense heat and pressure from shifting tectonic plates the the ocean in-between evaporated and the salt became crystallized. The remaining salt from this primeval sea, became the crystal rock salt we use today. This crystal rock salt from the foothills of the Himalayas is worldwide known as Himalayan Salt. Authorities point out that Himalayan salt is the richest salt in terms of minerals as it is the crystal rock salt from the 250-300 million years old clean ocean.


Why Is Salt Iodized?

Just like any other mineral, humans acquire Iodine through nutrients. But in cases where iodine is not prevalent in the soil and water where we obtain our nutrients, a deficiency of Iodine will occur. This of course, applies to other minerals as well.


Why Iodine?

In contemporary medicine, a certain number of disorders called the ‘’Iodine Deficiency Disorders’’ emerged. These disorders are characterized by medical specialists in 3 different stages. The first one is the fetal and infant stage, the second one being the childhood and adolescence stage, and the last one the adulthood stage.

Functional distortions (physical and mental), may occur in all three stages. The reason for this lies in the fact that thyroid hormones have many roles, but the most important one being its effect on growth and development.


Iodine is an essential mineral for mental and physical development. Because iodine is the primary substance of thyroid hormones. 


Does Iodized Salt Mean That It’s Refined?

No. Every refined salt can be iodized, but not every iodized salt is refined. Purelife Salts make a difference in this field by being iodized without the refining process by a special iodizing system designed by UNICEF. Our product range does not contain refined products due to company principles.


How Much Salt Should We Consume?

Actually this depends directly on how rich in minerals our nutrients are. The World Health Organization (WHO) indicates the daily need of salt for a person as between 0.2 grams to 5-6 grams. Individuals that live in warm-climates and sweat excessively due to hard work are an exception here, as their need goes up to 9-10 grams.

Every excess gram of salt that we consume puts too much strain on the kidneys which try to remove it out of the body. Also due to the fact that sodium causes your body to hold on to large amounts of water, it puts stress on the heart. Eventually salt should be consumed in low quantities and high quality.


Therefore we conclude that you should “consume salt in reasonable amounts, even if your salt is Purelife”.


What Kind Of Salts Exist In The World?

To speak of salt, we must refer to water. So within this framework;


Sea Salt: This Salt is obtained by transferring large amounts of seawater from the seas to large pools where they get evaporated. Most of the produced sea salt gets refined due to Biochemical marine pollution. Nevertheless, natural sea salt does occur in some rocky shores of certain seas. This salt is usually in the form of flakes.

Spring Water Salt: Some spring water sources contain large amounts of minerals. Special pools prepared near the sources evaporate the water naturally, leaving salt behind.

Lake Salt: This salt is obtained when the minerals brought by subterranean rivers and water streams that nourish these lakes are evaporated in the hot season.

Rock Salt: This salt emerged when old salt compositions (such as lakes, inland sea, spring water) turned into rocks. Himalayan Salt is the rock salt that the primitive sea –the ocean- has left behind. What differs it, is that this salt was under tectonic pressure for millions of years, and this has let it to become partly crystallized. Purelife is crystal rock salt.


Refined Salt: The majority of the salt obtained from seawater, lakes and rocks is physically and chemically polluted. Therefore it is mechanically filtered by dissolving it in water. Afterwards the salt gets heat processed and dried again. Chemical substances are added to make it look white and remove the humidity. In fact the refining process is crucial for the industry, since it demands pure Sodium Chloride for the production of more than 14.000 products.


What Does Table Salt With-Without Iodine and Table Coarse Salt Mean?

The expression ‘’Table Salt’’ is a legal term that defines salt that is edible and can be consumed as food. Regardless of its source, small grains of salt are called ‘’Table Salt’’ whereas granular salt is defined as ‘’Table Coarse Salt’’. Only if enriched with Iodine, table salt can be defined as ‘’Iodized Salt’’ 


Purelife Iodized Table Salt is made by enriching Himalayan crystal rock salt with Iodine, without the process of refining.


Why Himalayan Salt?

Not only does Himalayan salt contain each and every water-soluble mineral within itself, but these minerals have also been under excessive tectonic pressure which made their molecular structure small enough for our bodies to absorb efficiently.

Our bodies can absorb minerals externally, however what matters in this case is that; 1 – they must get absorbed by our intestines and transferred to our blood, 2 – the ones that are in our blood, must be able to pass through to our cells. Substances with a large molecular structure are difficult to absorb and thus difficult to reach our cells. Hence, the most efficient way to absorb minerals externally is through eat fruits and vegetables. That is because minerals that reach plants via their roots are digested through photosynthesis and thus their molecular structure become small enough for humans and animals to benefit from. Due to tectonic pressure the molecular structure of minerals inside Himalayan Salt have become as small as those in fruits and vegetables.


Why Are Some Himalayan Salts Pink?

Salt comes in a variety of colors, ranging from pink to white, brown to black and even red to blue. What determines the color of salt depends on the amount of minerals it contains apart from sodium chloride. It is known that what gives Himalayan salt its unique pink color, is the iron it contains. For that reason alone, it is of crucial importance to only consume pink salt which is edible as food. This is due to the well-known fact that iron deficiency may be cured whereas excessive iron cannot.

Enjoy Purelife pink coarse and table salts safely as we properly import our salt as food with the necessary laboratory analyses. 


Therefore we advise you –once again- to “consume salt in reasonable amounts, even if your salt is Purelife”.


What To Do If We Consume Too Much Salt?

If you are consuming convenience food and/or processed food regularly, then your salt intake is probably in excessive amounts. Firstly we recommend you to reduce this habit as much as possible. But if there is no other choice, then you should drink enough water. Only water, nothing else. Because no other liquid can substitute water. 2,5-3 liters daily. Or in other words, 30-40ml per day for each kg of body weight.


We want you to consume lots of water at all times, not only when your salt intake is high. While consuming lots of water, “please consume salt in reasonable amounts, even if your salt is Purelife.”